The Amazon Glow drawing experience was built around themed art packs, each with 10–20 prompts paired with custom backgrounds and stickers to encourage kids and their families to draw together over video. I worked as an illustrator on the team, helping develop pack themes, writing prompt copy, and taking ideas from early sketches through to final vector illustrations. My work both followed and helped shape the overall visual style, making sure everything felt cohesive across each pack. I also worked with licensed IP from brands like Disney, Mattel, Sesame Street and Nickelodeon, designing within their guidelines to create drawing experiences featuring recognizable characters and stories.
Example of the Amazon Glow device projecting a drawing pack while the child interacts with their grandfather.